Whatcom County “End Covid-19” Video Series & Landing Page

Branding • Motion Graphics • Web Design

Whatcom County “End Covid-19” Video Series & Landing Page

Towards the end of 2020, Whatcom County Health District came to DH for support with a multi-faceted campaign promoting healthy behaviours in the fight against COVID-19 targeted towards young, college-age adults. We created a campaign mark and overall look and feel for all materials. We used video as a storytelling medium to normalize specific behaviors that prevent spread in private spaces and communication about those behaviors. We housed the three videos as well as a downloadable toolkit that included posters and a large series of social media images and captions.

2021

MY ROLES

Creative Lead, Art Director, Visual Designer, UI/UX Designer, Illustrator, Animator, Front-end Developer

TOOLS

Adobe XD, Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Adobe Premiere Pro, HTML/CSS, WordPress, Pen & Paper

Credits

Agency: DH

Design: Judy Heggim-davis
Content: Adrian Rogers
Account: Michael Dean

TV Spots

I had the privilege of storyboarding and animating three TV spots for this Covid IRL campaign for Whatcom County. The goal was to create three unique, attention-grabbing, memorable ads that added a reset breath to an incredibly difficult, serious, and controversial subject. The edgy scripts were written by my talented co-worker, Adrian Rogers, and my fellow designer, Judy Higgem Davis, masterminded the campaign’s overall look and feel.